Ideas by Eden to serve up website for ex-McDonald's head of food

Former Head of Food at McDonalds, Mike Faers has appointed Ideas by Eden to deliver a website for his new management consultancy, Food Innovation Solutions (FIS).

Mike has a wealth of experience within the food industry gained over almost 30 years working in leading restaurants, food manufacturers and retail chains, and has setup FIS to provide strategic solutions through innovation in food development and production, to deliver profitable growth in expanding food businesses.

The consultancy expects to help businesses with; managing rising costs, innovation and new product development, improving ROI, expanding into new markets, customer service, growth plans and skills/training requirements.

The brief is to deliver a website which showcases Mikes experience, expertise and management credentials, which helps to position the business as a potential strategic partner for any business operating within the food sector, especially small and medium sized food manufacturers and quick service restaurants.

Mike Faers said: “Ideas by Eden have demonstrated their expertise in helping startup businesses like mine to take those all important first steps. We’re looking forward to working with them to launch FIS and to start building the brand and business”.

Christian Scott, Director of Ideas by Eden, said, “The website will initially be an extension to Mikes CV, but with capacity to grow with the business. We’ll need to find a balance that engages small local food produces and large manufacturers alike”.

For more information about Ideas by Eden and how the team can help your business please contact: Christian Scott, Director, 01223 570292 or christian@ideasbyeden.co.uk

Link: http://www.ideasbyeden.co.uk/fis

Posted by ideasbyeden on Wed 09/11/11 @ 17:39

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